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Post Info TOPIC: Former new car dealers of Toronto


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RE: GM dealers of Toronto


Belmont had two locations at the same time. Their other location was an Oldsmobile only dealership. Seems odd to me...



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Yes, considering Robertson was an Olds dealer. Wonder if it was at the same time though ?

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65Camino wrote:

Yes, considering Robertson was an Olds dealer. Wonder if it was at the same time though ?


 Around the late 50s (57 - 59) some of the GM dealerships in Toronto began listing only one brand.

eg; Robertson Chev and Hogan Pontiac.......Maybe Belmont listed as Belmont Oldsmobile.

As a gearhead of 13 years old I thought this very strange but it only lasted a short while as my Dad bought his new

59 Oldsmobile at Addison Cadillac Oldsmobile (I still have a repair bill from there).

It is over 60 years ago and maybe my memory is confused. I lived in the east end near Woodbine/Danforth and although

I remember City (near Main), Robertson and Hogan I do not remember Belmont on the Danforth and I rode the streetcar

to the subway for 4 years going to high school from 59 - 63.

Any pics of Belmont on the Danforth?



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Just came accross this website.

www.oneownercollectorcar.com/index.php/dealerships/210-ontario-toronto-area-dealers-gorries-chev-olds

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MC


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My impression is that the single-brand dealerships were always more common in the US due to their larger and stronger market.  I believe that Canada had mostly combined-brand dealerships (i.e. Acadian-Beaumont-Pontiac-Buick-GMC or Chevrolet-Oldsmobile-Cadillac for example) because of our smaller market.  Most of the volume was in the lower priced brands, like Chevrolet and Pontiac, so an Olds or Buick stand alone would have a harder time surviving, except in larger markets like Toronto.  Also, in Canada Chevy and Pontiac were priced very closely whereas in the US Pontiac was definitely a step up in GM's hierarchy.

Here are a few pics of stand-alone dealerships in the US that I found on the net.

 

17188068409_1f4a84cefc_z.jpg

a5b9b062efa429f47f6b262d6fa3aa1d.jpg

c5d964cf9d433168b8c6879615cdcadf.jpg

 

 



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C wrote:

Non-GM (sorry):

Bloor St. West and Islington Ave., 1961

s1464_fl0022_id0001.jpg

s1464_fl0022_id0003.jpg

s1464_fl0022_id0007-pr.jpg

 



-- Edited by MC on Thursday 30th of August 2018 04:55:02 PM


 That is right at Islington and Bloor. Westgrove was a previously a Chrysler dealer that switched to Rambler. They were called Jupp Motors

 

12823339_1036546769748640_6261558042003274840_o.jpg



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Belmont Oldsmobile existed from 1955 to 1960. The lot the dealership was on was a previous Gorries Chevrolet used car lot.

 

belolds.png

 

 



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1320itt wrote:

Belmont Oldsmobile existed from 1955 to 1960. The lot the dealership was on was a previous Gorries Chevrolet used car lot.

 

belolds.png

 

 


 Gone (probably to Lawrence Ave. W.) by 1960 is why I don't remember it (started riding the streetcar regularly in Sept '59).

Address is 1075 that's just about a block east of 901 which was a famous used car lot in Toronto (Ted Davy)

Who remembers this jingle???

"Try Ted Davy at 901 Danforth Avenue - for the best used car buy in the town - try Ted Davy Ted Davy Ted Davy"



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Both places are newer buildings now. My uncle bought his 69 Beaumont convertible from Ted Davy sometime in the '70s.
in between both of them at 999 still stands the remnants of another dealer. It was Toronto Honda in the '70s.

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Here is an ad from Ted Davy. I have a few photos of their lot too that I will try and dig up.

 

ted davy.jpg



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Prior to Toronto Honda, the original dealer that was at that address was Empire Motors(Ford-Monarch-Edsel), then John Harvey Motors[Ford-Edsel](their sign became the Harvey's restaurant logo), then VW, then Datsun on Danforth, and finally Toronto Honda.



-- Edited by 1320itt on Saturday 1st of September 2018 12:27:29 PM

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That's funny. All those dealers wound up a little east at 2300 Danforth. Was a VW dealer in the sixties. Then changed to a Datsun dealer which morphed into Dentonia Ford. Finally Honda moved there in the eighties after Ford build a new place at Main and Danforth. Only to go bust in 81-2. Building now stands as a Shoppers on the north. With the used car lot on the south side as a Sobeys.
Which makes me ask where was Mainway ?

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Oh yeah! I forgot it was Dentonia Ford too. They opened in 1979. Mainway Ford was where City Buick- Pontiac was. Main and Danforth.



-- Edited by 1320itt on Saturday 1st of September 2018 09:23:37 PM

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Those dealers were all at 2300. I was curious what was at 999 Danforth ? This was Toronto Honda in the later '70s until they moved to 2300.

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Here is a photo of Golden Mile Chevrolet-Oldsmobile(Scarborough) from 1964. 

 

scan0763jpg_Page1.jpg

 

 



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65Camino wrote:

Those dealers were all at 2300. I was curious what was at 999 Danforth ? This was Toronto Honda in the later '70s until they moved to 2300.


Hamilton-Stiles( Triumph) in 1957. It was also a Renault dealer. They became a Rambler dealer in the 60s. It became Motron Motors(Mazda) in the early 70s and then Toronto Honda.

 



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That's cool. Thanks. Another place around there is 2872 Danforth that looks like it was once a car dealer.

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65Camino wrote:

That's cool. Thanks. Another place around there is 2872 Danforth that looks like it was once a car dealer.


 Nothing at that address....It was always a furniture store.



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Oh well.

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When VW was there



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bjburnout wrote:
1320itt wrote:

Belmont Oldsmobile existed from 1955 to 1960.

 

belolds.png

 


.....a very reliable source tells me this is NOT the same Belmont as the Belmont Chev on Lawrence Ave., West

 




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bjburnout wrote:
bjburnout wrote:
1320itt wrote:

Belmont Oldsmobile existed from 1955 to 1960.

 

belolds.png

 


.....a very reliable source tells me this is NOT the same Belmont as the Belmont Chev on Lawrence Ave., West

 



 Your source is wrong. They are the same Belmont with the same dealership principal. It began as an Oldsmobile dealership and became a Chev-Olds dealer in 1960. The legal name of Belmont was Belmont Motors of Ontario Ltd. (2359 Danforth Ave) originally.



-- Edited by 1320itt on Sunday 2nd of September 2018 09:22:18 AM



-- Edited by 1320itt on Sunday 2nd of September 2018 09:25:39 AM



-- Edited by 1320itt on Sunday 2nd of September 2018 09:29:30 AM

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Wonder if it was the same situation as Hogans. They moved out to the suburbs to a much larger location.
When did Robertson start ? Perhaps they put pressure for them to move out ?

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65Camino wrote:

Wonder if it was the same situation as Hogans. They moved out to the suburbs to a much larger location.
When did Robertson start ? Perhaps they put pressure for them to move out ?


 Robertson opened in 1950.

 

Gorries moved to Golden Mile when they simply ran out of space at their downtown location. I am sure that is the same situation with Hogan. Keep in mind the high property taxes are a huge factor too.



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When they opened in 1950 were they Chevrolet and Oldsmobile? Seems weird they would be so close competing with one another?

Where was Willison before they opened on Laird? Remember seeing something about a Dealer on Millwood around the same time?

Thanks for doing this as I'm enjoying reading all about this stuff.

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