A new system of model identification was introduced by G.M. of Canada in 1935, and this system was used up to 1965, with the first digit indicating the Model Year. This new system also applied to Trucks: Chevrolet, G.M.C., Pontiac, Maple Leaf.
Each assembled marque was allocated a two digit code for each make and chassis model, with the second two digits representing the body style. The chassis number or serial therefore comprised of a Year Digit, and then four digits for the Model Type, and then a sequential number which was the number allocated to that vehicle in sequence on the line, starting with 0001 or later 00001.
Also, the letter S was added after the first five digits in a few cases to identify Special Chassis. All chassis were sourced from Oshawa until 17 December 1937 when Regina, Saskatchewan, Plant re-opened for the second time, and wheras Oshawa serials all started with 0 followed by the sequential, Regina serials started with 8 so that the first produced vehicle was allocated 8001 or 80001, though no Regina-built vehcles were meant for export, so this separate numbering system should not appear on any imported chassis, imported when new.
AS AT 1942 THE ACCUMULATED TOTAL OF G.M. OF CANADA MODEL NUMBERING CODESWAS AS FOLLOWS:
CHEVROLET AND MAPLE LEAF TRUCKS USED THE FIRST DIGIT 1 AND THEN A SECOND DIGIT
G.M.C. TRUCKS USED 9 AND THEN A SECOND DIGIT
CANADIAN MILITARY PATTERN TRUCKS USED 8 FOLLOWED BY A SECOND DIGIT, 1940-44 MODEL YEARS
These Model numbers should be followed by the next two digits as follows:
BODY TYPE NUMBERS
00, SERIES; COACH, 01; CHASSIS ONLY, 16; C.K.D. CHASSIS KITS 26; SEDAN DELIVERY 71 and 73; DELUXE COACH, 81; COACH WITH TRUNK /TOWN SEDAN, 11; DELUXE COACH WITH TRUNK, 91; ROADSTER WITH RUMBLE SEAT, 46; SEDAN, 09; SEDAN WITH TRUNK, 19; DELUXE SEDAN, 89; DELUXE SEDAN WITH TRUNK, 99; DELUXE CONVERTIBLE SEDAN WITH TRUNK OR TOURING PHAETON CONVERTIBLE, 29; PHAETON, 56; PHAETON CHASSIS, 06; 7-PASSENGER SEDAN, 03; 7-PASSENGER DELUXE IMPERIAL SEDAN, 13; 7-PASSENGER DELUXE SEDAN, 23; 2-PASSENGER COUPE WITH SOLID QUARTER, 07; 4-PASSENGER COUPE WITH SOLID QUARTER AND RUMBLE SEAT, 87; 4-PASSENGER DELUXE COUPE WITH SOLID QUARTER AND RUMBLE SEAT, 57; 4-PASSENGER CONVERTIBLE COUPE WITH RUMBLE SEAT, 67; IMPERIAL TOURING SEDAN 33; FORMAL SEDAN, 09F; TOWN SEDAN TOURER [5-PASSENGER FOURSOME TOURER], 39; TOWN CAR [7-SEAT FOURSOME TOURER] 43 or 1938 ON, 53; CONVERTIBLE SEDAN 49; COUPE, 27; 2-PASSENGER COUPE 57 AND 5-PASSENGER COUPE 57B; 5-PASSENGER FORMAL SEDAN TOURER 59; 7-PASSENGER FORMAL SEDAN TOURER 33F; 8-PASSENGER BUSINESS TOURING SEDAN, 23L; 8-PASSENGER BUSINESS IMPERIAL TOURING SEDAN 33L; SEDAN, 69, and STATION WAGON, [61 (WOOD) AND 62 (STEEL)] AND 99; ROYAL TOURING CAR, 29.
AND S AFTER THE MODEL CODE INDICATES 'SPECIAL', E.G. SPECIAL SEDAN, F 'FORMAL SEDAN', ETC. D 'DELUXE SEDAN', ETC., B 'BUSINESS' AND P 'PICKUP COUPE', L 'LENGTHENED CHASSIS'...
-- Edited by Oracle on Saturday 18th of June 2011 10:43:38 AM
-- Edited by Oracle on Sunday 19th of June 2011 03:11:09 AM
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Automotive Historian, Author and Journalist Deputy Editor, VINTAGE ROADSCENE Southampton, England